Target Acquires Tech Company to Expand Same-Day Delivery
15:30, Aug 16, 2017
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Big box retailer Target announced Monday it will acquire software startup Grand Junction to better compete with Amazon and Walmart in local deliveries - including same day.
The discount chain is buying Grand Junction, a San Francisco-based startup that links retailers and other distributors to a network of more than 700 carriers across North America. The software company also enables payment processing, visibility and operations dashboards.
Target and Grand Junction have already been working together to test out same-delivery from its Tribeca store in Manhattan.
Target supply chain and logistics officer Arthur Valdez said through a prepared statement that the company would leverage the platform of Grand Junction in order to become faster as well as more efficient in the way it deliveries its products to its clients. "This acquisition is part of Target's ongoing efforts to strengthen Target's supply chain to provide greater speed, reliability and convenience for guests". Whether or not this will help Target's business remains to be seen, but at least now the company would be more competitive.
Financial details about the acquisition of Grand Junction haven't been disclosed. "It will also boost our ability to offer new services-like same-day delivery, and even assembly and installation-to our guests", Valdez said in a Q&A on Target's corporate blog, A Bullseye View.
Target recently launched next-day delivery of household items, called Target Restock, in its home market of Minneapolis.
Target plans to expand the service to other NY locations this year, and then bring it to other major cities next year.
"It's a thrill to join a brand like Target, especially at a time like this when the company is dedicated to making supply chain and local delivery a game-changer", added Rob Howard, Grand Junction's founder and CEO.
Target has said it will focus on two key areas for growth: groceries and delivery.
Ultimately, will this acquisition help Target secure a spot as one of the leaders in the same-day delivery space?
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