Twitter posts strongest growth in monthly users in a year
02:11, Apr 27, 2017
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Despite stiff competition from Facebook Inc and Snap Inc, Twitter's monthly active users, one of the most closely watched metrics for analysts, increased by 6 percent, or 9 million, to 328 million in the first quarter from a year earlier.
During the first quarter of 2017, the social media icon's daily active usage grew by 14 per cent over the same period past year, while the average number of monthly active users reached 328 million, a six per cent increase from the previous quarter's 319 million.
Despite the company's quarterly revenue loss, Twitter saw its shares rise almost 9 percent to $15.94 in early pre-market trading on the New York Stock Exchange on the strength of its earnings beat.
Twitter has struggled to attract new users since the company went public in 2013.
Twitter shares have risen strongly after the microblogging service reported better-than-expected user growth. Stifel analyst Scott Devitt said that while the National Football League deal likely contributed about 1 percent of Twitter's 2016 revenue, it "seemed to be an important pillar of Twitter's Live strategy". But overall, Twitter still expects revenue growth to "meaningfully lag audience growth in 2017".
"Twitter needs an about face on how it approaches both the user and monetization sides of the business", said James Cakmak, an analyst with Moness, Crespi, Hardt & Co.in an investor note. Earnings, adjusted for one-time gains and costs, were 11 cents per share.
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